Video Marketing Archives

How financial institutions are tapping the opportunity?

3 June 2022

Be it anything you sell in the financial market. In insurance, banking, mutual fund etc., The idea of educating your audience for your marketing is untapped. The platforms that...

Online marketing of a retail manufacturing product - Here is how the brand does it, surprisingly well.

23 May 2022

Let’s see what happens when someone watches the video through ads. When their target audience is looking forward to building their house or repairing their house and is working...

This is where your online ads will work.

14 February 2022

We all know the state of online ads. I have been vocal about it. If you are a first-time reader of my blogs and posts, here are the few links you might like to read first. If you...

Online will remain clumsy but you alone can make a choice.

4 January 2022

In marketing, you have choices to make that align with your business aspirations. In a world of too many approaches and counter approaches to choose from, choosing one that suits...

How Hospitals can Market themselves in this clumsy online? - A Guide.

25 December 2021

Hospitals have been really good at creating awareness in the marketing funnel, offline. They run medical camps that create awareness directly with their target audience. They have...

I bet on Video channel for these many reasons

23 December 2021

With all the non-incentivizing factors on publishing videos for brands, I strongly bet on publishing videos on a regular basis for every single...

Is This Digital Marketing?

30 November 2021

In Digital Marketing, do you create a webpage with ads displayed to your precise target audience, and assume that is he/she is gonna convert as your...

Do category leaders do marketing well?

23 November 2021

Is it because they do good marketing they are category leaders or is it the other way around? I will share my view in the end. Before that, let’s look at a...

Endorsement Ads - How to leverage it?

Endorsement Ads - How to leverage it?

18 November 2021

Does endorsement ads/commercials help a business in today's world where videos are becoming ubiquitous? Whereas, Modern marketing’s objective is to grab the mindshare of its...

Effectiveness Or Efficiency in Modern Marketing?

15 November 2021

In the name of digital marketing, organizations spread themselves thin across social media platforms. They do it for the sake of it or because an agency takes care of the...

Category: Video Marketing