Montage | Blog - Studio Navans

The curious case of 2 businesses marketing approaches from the same industry.

February 14, 2022

It was Pongal day, the TOI had full-page ads as it used to be. As I flip through the ads, there were these real estate full-page ads. The prices, and all the uninteresting...

This is where your online ads will work.

February 14, 2022

We all know the state of online ads. I have been vocal about it. If you are a first-time reader of my blogs and posts, here are the few links you might like to read first. If you...

Data is the culprit, it helps you remove the importance of doing the real work.

February 14, 2022

If you can’t measure it, you can't improve it. The famous quote by Peter Drucker does more damage than good, in today's context. To understand this phenomenon, we have to...

State of marketing in general, Marketing in the Real Estate industry and a Master Guide.

February 11, 2022

In the 1920s, the business tycoon, an Industrialist, who was into manufacturing cars in America said something about advertising, Stopping advertising to save money is like...

Online will remain clumsy but you alone can make a choice.

January 04, 2022

In marketing, you have choices to make that align with your business aspirations. In a world of too many approaches and counter approaches to choose from, choosing one that suits...

How Hospitals can Market themselves in this clumsy online? – A Guide.

December 25, 2021

Hospitals have been really good at creating awareness in the marketing funnel, offline. They run medical camps that create awareness directly with their target audience. They have...

Montage | Blog

Refreshing tips on video marketing, Content trends, Case-studies and Brand success stories.